Chocomania…

Oh what a treat! My favorite thing in the whole world…now even more beneficial and on my skin!

This line came out around few months ago, but until I tried it today, I was only lured in by the name…now I absolutely love it! I have to admit, most of all I love the smell…even though I like everything in body shop and have been member of the club for many years now, some of their stuff smells a bit more unnatural than you’d expect…I always liked most the Coco and Shea butter body butter, I did like strawberry butter in summer, but this chocolate line – tops it all…

It smells like very rich and real natural chocolate, leaving your skin smooth, soft and you’ll just want to eat yourself up! Carefull…if you’re on a diet, smelling like chocolate all the time will probably drive you crazy=))

I got the body butter and the shower cream which made my home smell like chocolate after shower for quite a while, oh such a happy time!

Body Butter Chocomania

This decadently chocolatey Body Butter gives extra long-lasting hydration. It contains 13 Community Fair Trade ingredients – the most we’ve ever put into one product. It leaves skin sweetly scented, and feeling softer and smoother.
Wear it, love it, but don’t eat it… (oh what a pity;/ )

  • Provides 48-hour hydration
  • Leaves skin feeling softer and smoother
  • Buttery texture
  • Quickly absorbed
  • Indulgent chocolate scent
Shower Cream Chocomania

This pearlescent shower cream contains real cocoa butter and has a decadently chocolatey scent. It is soap-free and will not dry out the skin.
Wear it, love it, but don’t eat it.

  • Soap-free
  • Lather-rich
  • Indulgent chocolate scent

And as always, the best thing, it all comes from nature.

I will shortly introduce to Bodyshop now, for those who still don’t know it…

 

“We believe there is only one way to be beautiful – nature’s way…”

In the early 1970s, Anita Roddick (then Anita Perilli) visited a shop in Berkeley, California selling naturally-scented soaps and lotions called The Body Shop. The Berkeley Body Shop run by Peggy Short and Jane Saunders used natural ingredients, and helped to employ and train immigrant women.

The natural, environmentally-minded and intimate cosmetics shop inspired Anita Roddick to open her own shop in the UK in 1976. In 1987, Roddick purchased the naming rights from the original Body Shop. From its first launch in the UK in 1976, The Body Shop experienced rapid growth, expanding at a rate of 50 percent annually. Its stock was floated on London’s Unlisted Securities Market in April 1984, opening at 95p. After it obtained a full listing on the London Stock Exchange, the stock was given the nickname “The shares that defy gravity,” as its price increased by more than 500%.

But the opening of Roddick’s first modest shop received early attention when the Brighton newspaper, The Evening Argus, carried an article about an undertaker with a nearby store who complained about the use of the name “The Body Shop.”

In March 2006, The Body Shop agreed to a £652.3 million takeover by L’Oréal. It was reported that Anita and Gordon Roddick, who set up The Body Shop 30 years previously, made £130 million from the sale.

Following her death in 2007, Prime Minister Gordon Brown paid tribute to Dame Anita, calling her “one of the country’s true pioneers” and an “inspiration” to businesswomen. He said: “She campaigned for green issues for many years before it became fashionable to do so and inspired millions to the cause by bringing sustainable products to a mass market. She will be remembered not only as a great campaigner but also as a great entrepreneur.”

The Body Shop turned increasingly toward social and environmental campaigns to promote its business in the late 1980s. In 1997, Roddick launched a global campaign to raise self-esteem in women and against the media stereotyping of women. It focused on unreasonably skinny models in the context of rising numbers in bulimia and anorexia.

By 1991, The Body Shop’s “Trade Not Aid” initiative with the objective of “creating trade to help people in the Third World utilise their resources to meet their own needs” had started a paper factory in Nepal employing 37 people producing bags, notebooks and scented drawer liners. Another initiative was a 33,000 square foot (3,000 square metre) soap factory in the depressed Glasgow suburb of Easterhouse, whose payroll included 100 residents.

Sometimes considered anti-capitalist or against globalization, The Body Shop philosophy is in favour of international marketplaces. The chain uses its influence and profits for programmes such as Trade Not Aid, aimed at enacting fair labour practices, safe working environments and pay equality.According to The Body Shop, 65% of the company’s products contained community traded ingredients by the end of 2008 and the company spent over $12 million on community trade ingredients in 2006.

In October 2009, The Body Shop invited employees, including a store manager from the UK to visit a supplier and see the benefits that the Community Trade programme has brought to a community in India.

The Roddicks founded The Body Shop Foundation in 1990, which supports innovative global projects working in the areas of human and civil rights and environmental and animal protection. It is The Body Shop International Plc’s charitable trust funded by annual donations from the company and through various fundraising initiatives.

The Body Shop Foundation was formed to consolidate all the charitable donations made by the company. To date, The Body Shop Foundation has donated over £9.5 million sterling in grants. The Foundation regularly gives gift-in-kind support to various projects and organisations such as Children On The Edge (COTE).

I admire their values and the good work they do as well as I like the story how it all started…Go to their website in your country to find out more of what good they have to offer and follow them on Body Shop’s international Facebook page=)

Sincerely,

S.

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